Industries/Law firms

Marketing for law firms that brings the right cases.

People looking for a lawyer are often stressed, short on time and comparing several firms. We help you appear when they search, answer them quickly and show why your firm is the safe choice.

Consultation requestsToday
Employment matter, replied to at once
Source saved: Google search
Matched to the right lawyer
Consultation booked for Thursday
Where firms lose clients

Clients choose quickly. Firms often reply slowly.

Legal clients rarely browse for long once they decide to act. These three gaps decide whether they call you or the next firm.

Response

Enquiries waiting for a reply

Messages sent in the evening or at weekends often wait until the next working day. By then, the client may have spoken to another firm.

What we doAn instant reply confirms receipt and offers consultation times. Urgent matters are flagged to the right lawyer straight away.
Trust

Pages that don't build confidence

Generic practice pages make every firm look the same. Clients can't tell who handles matters like theirs.

What we doClear practice area pages explain the process, the likely steps and who will handle the case. Clients arrive at the call already informed.
Lead quality

Calls about matters you don't take

Broad ads and vague pages bring enquiries outside your practice areas. Lawyers then lose billable time screening them.

What we doAds, pages and forms focus on the matters you want. Enquiries are sorted by practice area before anyone calls back.
What we set up

One system, four parts.

Each part works on its own, but they work best together. You get one team and one report instead of four suppliers.

Your first 90 days

A clear plan for the first quarter.

We fix intake first, because it recovers enquiries you already receive. Then we grow visibility for the practice areas that matter most to you.

1.0Weeks 1 to 2

Audit

We review your site, campaigns, listings and how enquiries are handled today. You get a written plan with weekly numbers to watch.

2.0Weeks 3 to 4

Fix intake

Instant replies, intake questions and source tracking go live. Each enquiry reaches the right lawyer with the details they need.

3.0Month 2

Grow priority areas

Pages and campaigns are built around your priority practice areas. Searches that bring the wrong matters are excluded.

4.0Month 3

Scale and report

Budget moves to the channels with the lowest cost per consultation. You get a clear plan for the next quarter.

Questions

Questions we often get.

Do you follow the rules on legal advertising?

Rules on how firms can advertise vary by jurisdiction and regulator. We keep claims factual, avoid promises about outcomes and have your team approve all content before it goes live.

Which practice areas does this suit?

The approach works for most practice areas, from corporate and employment to family and property law. What changes is how clients in each area search and decide.

How are enquiries kept confidential?

Enquiries go only to systems your firm controls, such as your inbox or case management tool. We set up access on your accounts and keep message content out of reports.

Can you help an individual lawyer as well as a firm?

Yes. For individual practitioners, the focus is usually a strong profile, clear practice pages and steady reviews.

13 years of marketing across the US, LATAM, Pakistan and the GCC

Let's find where your firm loses enquiries.

Book a free 20-minute call and we will look at your site, ads and enquiries with you. You leave with the first three fixes, whether or not we work together.

Book a call work@sanity.ai
$1M+
Revenue traced to our campaigns
60%
Lower cost per acquisition, four GCC markets
13
Years of marketing experience